Too Beautiful: Our Right to Fight Documentary

Despite boasting more Olympic gold titles for boxing than any other country, Cuba falls behind the rest of the world in its attitude to the place of women in the ring: to this day, there exists a nationwide ban on women's competitive boxing. The film captures the tireless battle of Namibia Flores Rodriguez, the only known female boxer in the Caribbean nation. Training at Havana's Rafael Trejo arena in defiance of the ban, the athlete undertakes the same unrelenting regime as her male counterparts-running the same circuits, lifting the same truck tires-but without the hope that she might one day represent her country.

We partnered with up-in-coming director Maceo Frost and Revolver Films to show the world that “Sport Has the Power to Change Lives” and to bring adidas into the original content space. We funded, produced and creatively consulted on the film to insure the purest story could be told. Our team also created all the promotional material and an event at The Sheffield Doc Fest to celebrate its premiere. The film traveled around the film festival circuit garnering many awards. The film is currently shown on HBOmax and all your favorite streaming platforms.

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